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Our Roots
We’ve Run with the Wolves & Now We’re in Our Garden Era
We’re a team built on the belief that great marketing shouldn’t just be for the big guys. After spending over 15 years behind the curtain of high-profile campaigns, seven-figure brands, and global product launches, we’ve seen the ins and outs of what makes companies grow, and what makes them lose their way. Our founder, Mallorie Hendrix, led creative direction, content strategy, and marketing operations for internationally recognized names. But eventually, she had a different calling: to bring that knowledge home.
Based in Ventura County, [echo]root exists to bridge the gap between big-league strategy and real-world application. We speak the language of global agencies, but we’d rather use it to support the people building businesses from the ground up. Artists, builders, healers, and service providers with vision but not always the support. We believe these voices deserve world-class tools, smart strategy, and creative systems that actually work, without the bloated budgets or buzzwords.
Our work is rooted in clarity, connection, and co-creation. Whether we’re auditing your tech stack, building your brand identity, or turning phone footage into a full campaign, we do it with your growth in mind. We don’t just do the work, we show you how it’s done. Because when you understand your ecosystem, you can grow it sustainably.
You shouldn’t have to guess your way through marketing. We’re here to make sure you don’t have to.